The Japan Automobile Manufacturers Association (JAMA) conducted the Bike Day on August 19 and launched events such as the traffic safety parade, exhibition of cars from four manufacturers under the JAMA, talk shows, and the like in Akihabara, Tokyo.
The Bike Day was founded by the Japanese government in 1989 with the aim of reducing the number of accidents. In line with this event, JAMA also conducted an event that would promote the popularization of motorcycles in the recent years; thus, they conducted the Bike Day Smile on 2015 in Akihabara, where many young people gather.
During the opening ceremony, JAMA Chairman Fumihiko Ike said, “Aside from aiming to achieve a total of 1 million sales nationwide in 2020, we are also making efforts in enlivening the motorcycle through the unity of the government and people. First, we want to strengthen the safety awareness towards motorcycles, then we want the riders to enjoy using them.”
The female police officers lead the traffic safety parade in white motorcycles and were followed by 50 female riders from all over the country.
(Translated by Claire Marie Sausora)