Mazda Motor Corporation unveiled its all-new CX-5 at the 2016 Los Angeles Auto Show, which commenced on November 16 in the US. For the new CX-5, Mazda aims to expand its global sales even further from its current model.
At a press conference held at this yearâ€™s Los Angeles Auto Show, Mazda announced, â€œWe are expecting around 400,000 units in annual sales worldwide for the all-new CX-5.â€
The current first-generation CX-5 was introduced back in 2012 as Mazdaâ€™s first-ever model to feature its Skyactiv technology and Kodo design. Since then, it has continued to record year-on-year increases in sales around the world and is currently Mazdaâ€™s leading model that comprises a quarter of its global sales.
According to Mazda, North America is the focal market for the new CX-5 as the Japanese automaker expects the region to comprise around 40% of its total sales.
The addition of the new CX-5 enhances its SUV lineup for the North American market as it accompanies the CX-3 and CX-9, which was introduced in early 2016. At the press conference, Mazdaâ€™s Executive Vice President, Akira Marumoto said, â€œWe will keep pushing forward to further enhance Mazdaâ€™s presence and business in North America and around the world.â€
(Translated by Masayuki Shikata)