Nissan's safety technology, the Vision Zero.

Vision Zero: An initiative that aims for zero deaths and injuries connected to Nissan cars

Nissan Motor conducted a driving demo of their commercial vehicles equipped with safety technology at the Grand Drive test course adjacent to the Oppama Plant on the last week of May.

Nissan has reduced the number of deaths and injuries within the country related to the cars they manufacture by half during the years 1995 to 2015. They have finally arrived at their goal of causing zero accidents through “Vision Zero” and they have been making efforts in the development of a safety technology concept called “Safety Shield.”

This concept is based on “the enclosing of the cars in multi-layered barriers or shields in every direction, to protect the passengers against any danger coming from anywhere” (according to Technology Planning Department Head, Manabu Fujita).

In safety technology, there are “preventive safety” and “collision safety” measures, but nowadays, there are great advancements in the development of technology for active safe driving support for motorists.

“We have commercialized many world-first technologies such as the Around View Monitor, the Lane Departure Warning (LDW), and the Lane Departure Prevention (LDP), and we developed technologies that can provide 360 degree protection from various forms of danger to prevent car collisions. We are the first to use these technologies among the other companies,” Fujita mentioned. Specifically, they are pouring more effort into expanding the use of the “emergency brake” that can sense a possible occurrence of danger beforehand, can avoid collisions, and can reduce the causes of injuries.

As they forecast the release of the emergency brakes in Japan, and that almost all of their products this coming autumn, including Nissan’s Leaf electric vehicle (EV) and other commercial vehicles, will be equipped with them, Fujita said “Our company can reduce cost by implementing the simple configuration of a one eye camera, and implementing the early installation of emergency brakes.”

As Vision Zero’s next goal, they plan to further reduce deaths and injuries involving Nissan cars from the present (2015) up to 2020. In short, they are aiming to reduce the occurence of accidents to one-fourth of the amount in 1995. Henceforth, they will proactively adopt the new technologies called Distance Control Assist, which, with a millimeter-wave radar system that detects targets effectively through its specialized sensor, can push the accelerator pedal back when you close the distance between you and the vehicle in front of you too rapidly; and the Predictive Forward Collision Warning (PFCW), which can sense the behavior of the vehicle ahead of you and adapt to the situation accordingly.

(Translated by Claire Marie Sausora)