On February 27, Mitsubishi held a ceremony at Malacañang Palace (the presidential residence) in Manila, the Philippines celebrating the commencement of production the company’s compact sedan, the Mirage G4. Along with President Duterte, there were a number of other Filipino delegates present.
The Filipino government has announced their “CARS Program” through which auto makers would be incentivised towards Filipino auto manufacturing through paid incentives, the maximum being ₱9 billion ($180 million USD), and the Mirage G4 is set to be a recipient of these incentives, which production of the car being slated to start on February 17 by Mitsubishi Motors Philippines Corporation (MMPC), the company in charge of Mitsubishi production and sales.
At the ceremony, Mitsubishi CEO Osamu Masuko stated that “The Philippines potential for economic growth is staggering, and under the strength and leadership of President Duterte, I believe that growth will begin forthwith. Also, I believe that the automotive manufacturing field in which we work that calls for high quality labor and are blessed with wide reaching governmental incentives to increase production can greatly contribute to that growth. I hope that Mitsubishi helps to contribute to the prosperity of the Philippines for years to come.”
Written by Toshiya Hanabusa @ Days
(Translated by Bryce Clarke)