Nissan Rogue

Nissan US overall sales down 6.5% in August while SUV sales up 18%

Nissan North America released its August US new car sales figures at the end of September. Total sales were 124,638 units, which is down 6.5% year-on-year and marks the first decline in 3 months.

Of the total, passenger car sales were down 24.6% at 57,791 units. SUVs and light trucks, however, were up 17.9% at 66,847.

For the Nissan brand, total sales in August were 114,199 units. This is down 6.9% from the previous year and marks the first decline in 3 months. For passenger cars, the flagship Altima (Teana in Japan) sold 19,646 units. This is down 39.2% from the previous year and marks the 2nd month of decline. The Sentra sold 14,256 units, which is down 9% and marks the first decline in 3 months. The Versa sold 10,585 units, down 28.8% and marking the first decline in 4 months. The Maxima, which was released in June, 2015, saw a 42.7% increase in sales at 6,064 units, marking its 11th month of year-on-year growth.

For the light truck category (including SUVs, pickups and minivans), the Rogue compact SUV, which is the sister model of the X-Trail, set a new record for August with 32,979 units sold. This is up 19.2% from the previous year and marks the 25th month of growth. The new Murano also set a new record for August with 7,482 units, up 29%.

Infiniti brand sales were down 1.8% at 10,439 units, marking the 2nd month of decrease. The flagship Q50 (Nissan Skyline in Japan) sold 3,745 units, which is down 2.4% and marks the 4th month of decrease. The QX60 SUV was down 18.2% at 3,268 units, marking the 2nd month of decrease. As the result of the release of a new and improved model, the QX50 (Skyline Crossover in Japan) sold 5 times the previous year’s August with 1,200 units.

Nissan’s 2015 US sales were up 7.1% at 1,484,918 units, setting a new record. Sales for January to June 2016 were up 5.4% at 1,055,227 units.

(Translated by Greg Scott)