Mazda Axela Chinese Edition

Mazda’s February sales in China declines for the first time in 13 months, down 19.3% to 13,000 units

Mazda’s Chinese subsidiaries announced their February auto sales results on March 3. The auto sales decreased 19.3% year-on-year to 12,901 units, a decline for the first time in 13 months.

The sales are continued to be driven by the three models outfitted with the SkyActiv technology: the Atenza, the Axela, and the CX-5. They account for 84% of Mazda’s total sales in China.

Mazda has two joint ventures in China: FAW Mazda and Changan Mazda, which are joint ventures with FAW Group and Chang’an Automobile Group respectively. FAW Mazda’s sales in the January-February period decreased 28.2% year-on-year to 10,042 units. On the other hand, Changan Mazda continues to show strong performance, up 8.5% year-on-year tot 28,813 units.

Mazda sold a total of 235,261 units in China in 2015, up 11.5% year-on-year, enjoying a year-on-year growth for two straight years. This ranks second to the record-high figure of 239,709 units in 2010.

Mazda’s sales in the January-February 2016 period decreased 4.1% year-on-year to 38,855 units. Its sales target in China for 2016 is set to 240,000 units, up 2% year-on-year.

(Translated by Katherine N. Bantiles)