Toyota Prius

Toyota forecasts record-high worldwide sales of hybrids in 2016

On December 16, Toyota Motor Corporation announced its 2016 sales and production plans, which includes their subsidiaries Hino Motors, Ltd. and Daihatsu Motor Co., Ltd. Worldwide sales for the Toyota Group is targeted slightly higher than its 2015 forecast at 10,114,000 units, which would break the 10-million unit mark for the third consecutive year.

Worldwide sales for Toyota (including Lexus) are targeted at 9,150,000 units, equaling its 2015 forecast. Of which, sales of hybrid models highlighted by the launch of the all-new Prius, are expected to exceed its 2015 forecast of 1,180,000 units by 24%, to 1,460,000 units.

With worldwide sales of hybrids reaching its peak in 2013 with nearly 1,280,000 units, Toyota is anticipating a new record for the first time in three years. According to Toyota, “In addition to full contribution provided by the all-new Prius, introduction of new hybrid models will also contribute to increased sales in 2016.”

Toyota’s hybrid sales topped the 8-million unit mark in July 2015. As long as sales remain stable throughout next year, Toyota expects hybrid sales to reach the 10-million unit mark at some point between the end of 2016 and 2017.